LinkedIn recently got into a bit of trouble for errors in measurement in their video advertising. It sounds technical, but simply put, LinkedIn was charging advertisers for videos viewed when the consumer who supposedly viewed them, did not, or the video was not...
No matter what digital marketing agency you work with, there are rules to the game of SEO. These rules can be found throughout the internet, you can summarize and bi-line a contract however you want. Every SEO project is different and requires a different first step...
